Nowadays, we rarely get excited about traditional or offline marketing methods. However, there are still many acceptable reasons for retaining traditional marketing efforts and maximizing the effectiveness of a business. It all depends on the strategy, goals and target market of a company. For instance:
when you want to convey emotional elements
When you target a particular audience in a specific region
When you want to raise awareness and introduce a new and high-value service or product
Finally, when a portion of the target audience is still attached to traditional media, you need to practice traditional marketing.
Print materials, Radio, TV, Direct mail, Signage, Events, Printed Ads, Outdoor Displays and Billboards still work.